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To give people an at-a-glace idea of what your invention is all about, display posters with photos of your invention in use. Focus on what problem your invention solves and center your display around why the problem needs to be solved and how your invention solves it in the best way. Your trade show exhibit booth doesn't have to be elaborate. In fact, a simple display without a lot of extra decoration will most effectively keep people's attention on your invention.
|Jennifer Mathes, Ph.D.|