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Before exhibiting your invention at an invention trade show, rehearse a 30-60 second overview of your invention's features and benefits with a friend. Write down your the main features and benefits on an index card. Stick to those points when you're talking to people at the invention trade show. Although it's appropriate to give a little backstory as to how you came up with your invention, focus on how it can help other people solve a problem.
|Jennifer Mathes, Ph.D.|